DATA USE POLICY

This policy sits alongside our Privacy Policy and explains, more specifically, how attendee and partner data is used across our marketing and partnership activities.

Attendee data

Data collected at registration (name, email, ticket tier) is used to:

• Deliver the event you registered for
• Communicate logistics and updates before, during, and after the event
• Build our ongoing community list for future Rich Auntie Capital and Startup School programming
• Understand attendance patterns to improve future events

Attendee data is not sold or licensed to third parties for their own marketing use.

Partner data

Where partners provide contact lists, booth staff information, or activation details, that data is used solely to coordinate the partnership and is not repurposed for unrelated outreach without permission.

Partner logos, names, and descriptions are displayed publicly only once a partnership agreement is signed and confirmed.

VIP and premium ticket data

Certain ticket tiers include additional experiences with limited capacity. Purchase of these tiers is handled through a separate, gated checkout process. Data collected through this process is subject to the same protections described in this policy and is used only for event delivery and future related outreach, unless you opt out.

DU Daniels College of Business data sharing

As co-producer, DU Daniels College of Business may receive attendee counts and relevant logistics data (such as dietary needs or accessibility requests) to support event execution. DU does not receive your data for its own independent marketing use outside the scope of this event.

Data we do not share publicly

We do not publish or share individual attendee names, emails, or purchase details on our website or with partners, except where an attendee has opted into a specific benefit (such as a partner prize drawing) that requires it.

Retention and deletion

Attendee and partner data is retained to support future programming and reporting obligations. You may request deletion at any time by contacting team@startupschoolconference.com, and we will remove your information from active use within a reasonable timeframe, subject to any records we are required to keep for financial or legal purposes.